THIS IS LUXURY, LIBERATED.
We view luxury as the freedom to be yourself. To be as you are and to pursue what you want, whenever you want. Unencumbered and at ease. Letting go and letting loose is half of the fun; boldly living in the now, even if just taking a moment to reflect in the thrilling comfort of a new city, is what we’re all about. The term luxury as we’ve all known is changing. Liberating it is the way forward.
W Hotels was forged in the social electricity of New York over two decades ago, and we’ve been at the forefront of lifestyle hospitality ever since. Yet the vanguard has shifted. We now see this leading edge as being more design-forward, more localized and more personal – without giving up the community connections we’ve long catalyzed.
DISTINCT DESIGN
Our design evokes a sense of curiosity; we reimagine luxury’s aesthetic codes, and we’re not afraid to have fun in doing so. W Hotels is unexpected and fresh, bold yet discernible, and designed to spark a feeling of connection and community. Our materials are luxurious and natural. We are big on color, especially with how it connects to our locations. And we’re all for playful moments and daring design moves.
Feel the energy our team brings to every interaction, making your experience unforgettable, personalized, and unique.
We believe in delivering luxury without boundaries, providing a stage for self-expression and a world of infinite possibilities.
ICONIC SPACES
Our focal point.
LIVING ROOM
The Living Room represents the core of our hotels. It’s an all-hours hub, and a gathering spot for visitors and locals alike. These spaces are highly social, and usually feature beverage and food service that rotates throughout the day (into night). The Living Room is a creative, community hub for the neighborhood — the perfect before, after, or in-between space to work, meet, chat, or just hang out.
Chase the sun.
WET DECK
The WET Deck is our outdoor Living Room. It’s a pool area that’s also an entertainment venue, transitioning from relaxed daytime vibes to buzzy afternoons to social evenings. Each WET Deck is different, but they all offer beverage and food options, and a place to recharge a bit in the sun (or beneath the stars).
Balance the energy.
FIT
FIT is our premium gym, wellness, and fitness space. Boutique in feel and never crowded, these areas offer the latest in exercise technology, free weights, open areas for yoga, and many also include Peloton bikes and Technogym equipment. FIT areas are an extension of W Hotels aesthetic, too — our design philosophy carries over into wellness, with workout and restoration areas that reinvigorate the mind, the eye, and the body all at once.
Wellness reimagined.
AWAY SPA
AWAY Spa reinvents the traditional rituals of a Zen-like spa, offering a modern, social, and results-driven immersion into health and wellness. Unlike typical hotel spas that isolate guests, AWAY Spa is designed for both solitary and group offerings. It’s an ideal place to go with friends for a day of indulgence, with a partner for some mutual pampering, or solo if you’re looking to recharge and put your phone in airplane mode for a little while.
Passion for creating.
SOUND SUITES
Sound Suites celebrate W Hotels deep connection to the music industry, offering local bands, DJs and touring musicians a professional recording studio with all of the creature comforts. The fully sound-insulated space includes a lounge area, a live room and a mixing area featuring the latest industry standard equipment.
Merch with meaning.
W HOTELS THE STORE
W Hotels The Store is a local concept boutique. Each is different from location to location, with products spanning fashion, design, beauty, home decor, W Hotels-branded pieces and more. W Hotels The Store stocks everything from souvenirs to splurges, curated goods to quick outfit add-ons, and plenty more to take home.
WHERE TO NEXT?
We’re never finished.
We’re always growing.
With 65+ hotels in 30+ countries, we bring the W Hotels experience to life across expansive environments that meet every guest at every moment.
PROGRAMMING AT W HOTELS
W Hotels programming sparks conversations and connection – fostering a sense of community among travelers in social causes, music, art, wellness, design, culture, food, and drink.
Experience W Hotels At Home
The engaging, captivating W Hotels experience doesn’t just happen at our bespoke locations—it’s an immersive lifestyle that you can enjoy every day with exclusive products from W Hotels The Store. From beds and bedding that welcome W-worthy sleep every night to bath essentials that transform your bathroom into a hotel spa-inspired retreat, our home collection was carefully curated to reflect the distinct personality and vibrant feel of W Hotels.
Marriott Bonvoy
Whatever your travel style, our extraordinary portfolio of 30 hotel brands covers the globe.